Waking The Frog

by Tom Rand
Waking The Frog
  • Author(s): Tom Rand
  • Subject: The environment
  • Publisher: Ecw Press
  • Imprint: Ecw Press
  • Publication Date: 22-05-2014


Available Formats:

Price
Qty
  • ISBN-13: 9781770905252
  • Format: Electronic book text
  • Availability: No longer supplied by us
£12.99
  • ISBN-13: 9781770905245
  • Format: Electronic book text
  • Availability: No longer supplied by us
£13.00
  • ISBN-13: 9781770411814
  • Format: h/b
  • Availability: In stock
£24.99
Venture capitalist, entrepreneur, engineer, and philosopher Tom Rand explains why climate disruption might just be our very own pot of hot water. Are we the frog paralyzed in our inaction? In a highly readable account, Rand looks to contemporary psychology, economics, business, and finance to explain our stasis in the face of one of the most fundamental problems of our time. Waking the Frog is as much about solutions as it is an account of our present paralysis. Our ingenuity and technology can both turn down the heat and enable economic oppotunity.
About the book

Venture capitalist, entrepreneur, engineer, and philosopher Tom Rand explains why climate disruption might just be our very own pot of hot water. Are we the frog paralyzed in our inaction? In a highly readable account, Rand looks to contemporary psychology, economics, business, and finance to explain our stasis in the face of one of the most fundamental problems of our time. Waking the Frog is as much about solutions as it is an account of our present paralysis. Our ingenuity and technology can both turn down the heat and enable economic oppotunity.

Books by this Author